In 2001 Dornan founded Nationwide Marketing, a company that focused on search engine marketing for other Dornan start-ups like, World Web Properties, Smart Lending, Mortgage Lenders Plus, Nationwide Mortgage and the Lead Planet.  He believes integrating a podcast or video will significantly enhance the credibility of the press release while helping to stimulate web traffic. Dornan’s SEO philosophy has always focused on integrating traditional marketing tools like press releases with online marketing strategies.

Press releases provide marketing assistance to businesses seeking exposure on the internet and in the news.  He believes leveraging the Internet is a critical method for communicating through the media to the public. Dornan has pioneered web-based press release systems that have enabled small companies gain visibility cost effectively.

• Press release with search engine optimization fundamentals that raise the scope of news in search engines like Bing, Google and Yahoo!
• Social bookmarking tools for linking and tracking press releases with social networking sites
• Adding RSS to press releases will raise the distribution of news
• Integrated podcasts into press releases to enhance the visibility and traffic of news releases
• Incorporate video into press releases to maximize the video content with high traffic sites like YouTube and Yahoo. 

For more marketing insight, call 888-271-9581 ext-103 and we will send you an SEO proposal based on your keywords, needs and goals.